Web3 Publishing Platform Mirror Sells to Paragraph, Pivots to Social App ‘Kiosk’

Paragraph founder Colin Armstrong says that his product differed from Mirror, at least initially, in that it tried to appeal more to a Web2 audience. Armstrong, who has written for tech publications in addition to working as an engineer at Google and Coinbase, says he also focused his product more on referral programs and other features to help authors widen their distribution. Mirror, meanwhile, managed to develop a stronger brand and design language, said Armstrong.