Binance Puts Ronaldo NFTs in Spotlight With First-Ever Global Ad Campaign

While Binance did not directly address the situation with FTX, it offered a veiled barb at the failed exchange. “There are bad players in our industry, but it’s important to know that there are also creators and innovators, who are working hard to build valuable products and services in Web3,” He Yi, co-founder and chief marketing officer of Binance, told Ad Age.