Wizard Brands (WIZD) Division Wizard World Launches First NFTs 

What’s going on with WIZD?

Wizard Brands Inc. (WIZD) division Wizard World has debuted its first collection of two-dimensional non-fungible tokens, or 2D NFTs, featuring exclusive items from the Wizard World Vault online marketplace. Shares of WIZD were trading at $3.20 per share on Friday morning.

The company is calling the NFT launch an “integral step” as it seeks to monetize unique content through its Wizard World Vault. Along with the current NFT offering, Wizard plans to expand into three-dimensional NFTs, allowing fans to create their own NFTs with their personal collections, and also introduce a mobile app. 

What does this mean for Wizard Brands?

“This is a powerful moment for Wizard World and our loyal fans,” said Wizard Brands CEO and Chairman Scott Kaufman. “With the launch of our 2D NFTs and our upcoming product launches, Wizard World fans and life-long collectors can memorialize their fandom in the virtual world by transforming the real into the virtual. The door has fully opened for our fans to enter the digital age, and this is just one of many exciting steps Wizard World will take in our pursuit of minting nostalgia.”