Delhi: When only we thought what more could we do with virtual realities, Meta dropped another update on a new project. The advent of the digital epoch has taken the world by a storm. With each passing day, it is only being proven true that in the contemporary era, technology knows no bounds. In a bid to create more immersive and connecting experience, tech giant Meta, formerly called Facebook, is all set to launch an online clothing store – Avatars store – for people to purchase designer outfits for their avatars.Also Read – Meta Added To Russia’s List Of ‘Extremist And Terrorist’ Organisations
In a Facebook post, as per report by news agency IANS, CEO Mark Zuckerberg said launching ‘Avatars Store’ on Facebook, Instagram and Messenger so that users can buy digital clothes to style their avatars. “Digital goods will be an important way to express yourself in the metaverse and a big driver of the creative economy. I am excited to add more brands and bring this to virtual reality (VR) soon too,” Zuckerberg added. Also Read – 8 Crore Creators in India But Only 1.5 Lakh Able to Earn; most Make Just Rs 16K a Month
Avatars store – Quick highlights
- Online stores to roll out next week only in select countries
- Customer will have the option choose from the virtual outfits designed by Prada, Thom Browne and Balenciaga so far
- While there is still more information to come on the pricing, according to Reuters report, a Meta spokesperson said that the clothes will be priced between $2.99 and $8.99, which is quite less than the real outfits by those designers.
Zuckerberg launched this new venture to construct a store in the open marketplace where the developers can sell a good assemblage of digital clothes. By bringing 3D avatars across Facebook, Instagram and other services, it has now become a common link between platforms. This is a step forward to build a more immersive metaverse of interconnected digital world. Also Read – Facebook Co-Founder Lauds Indian Startup Market, Calls It A ‘Market To Bet On’
Avatars are usually set by the users who are involved in taking exercise classes or conference calls or play video games. These digital clothes will only be available on Facebook, Messenger and Instagram at the initial stage and will be expanded eventually.
Taking in cognizance of the consequences of the popularity of Quest VR headsets amongst underage users, Meta has begun to roll out parental controls or parental supervision tools enabling parents to keep a check on the screentime of their kids using the headset.
(With agency inputs)

