Bitcoin, Ethereum, and Dogecoin to be given away in Burger King’s loyalty program
Burger King said that the promo’s crypto prize pool includes 20 Bitcoin (BTC), 200 Ethereum (ETH), and 2 million Dogecoin.
Burking King is giving away crypto prices to lucky customers in the U.S. Starting this month, buyers will have the chance to win Bitcoin (BTC), Ethereum (ETH), or Dogecoin for a minimum purchase from participating restaurants or online using the BK app.
The fast-food giant has partnered with Robinhood for its “Burger King With a Side of Crypto” promo. Members of its Royal Perks loyalty program will get a prize code by making a minimum of $5 pre-tax purchase via the company’s app or at a participating outlet, according to Fortune.
Burger King said that the promo’s prize pool includes 20 Bitcoin (BTC), 200 Ethereum (ETH), and 2 million Dogecoin. Winners must have or open an account with Robinhood to claim the crypto prize.
“Cryptocurrency (crypto) has been a hot topic of conversation recently, but we know it can be difficult to understand,” the company said. “That’s why we wanted to bring crypto to our guests in a way that was accessible and digestible (literally and figuratively)—through our food.”
At current prices, the value of the promo’s crypto prize pool is over $2.7 million. At the time of writing Bitcoin traded at $63,224.50, which means that the value of 20 BTC is around $1.26 million, 200 ETH is worth $919,946 at $4,599.73 per coin, and 2 million DOGE is worth $547,434 at $0.273717 per token.
With only 20 BTCs up for grabs, the odds of winning Bitcoin is significantly lower compared to ETH or DOGE. Burger King estimates that the “odds of winning each prize at the start are approximately: Bitcoin Prize: 1:100,011 (20 available); Ethereum Prize: 1:10,001 (200 available) and Dogecoin Prize: 1:1 (2 million available).”
The promo period lasts for three weeks starting November 1 to 21. Winners must claim the crypto prize by December 17.
“There will be 2,000,220 Prize Codes available as of the start of the promotion,” the company added. However, there is a limit of one prize code per person per day, according to Bitcoin.com.
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